Movable Ink

Movable Ink is an AI content-personalisation company that turns customer data into individually tailored marketing content at the moment of engagement. Founded in 2010 by Vivek Sharma (CEO) and Michael Nutt and headquartered in New York, Movable Ink generates 1:1 personalised creative — images, offers, and messages unique to each recipient — inside email, mobile, and web, so brands can move from batch campaigns to individualised experiences.

Its Da Vinci AI decisioning engine curates the best content and offer for each customer, and the company has expanded it with Creative IQ, Messaging IQ, and Performance IQ. Movable Ink has raised roughly $97 million in total funding (including a $55 million Series D led by Silver Lake Waterman) and serves around 700 enterprise customers.

Choose Movable Ink when moment-of-open, data-driven content personalisation across email and digital channels is the priority.